Rolls-Royce x Diddy at the Derby

Michael J Snell, Rolls-Royce P Diddy at the Kentucky Derby

As one of the most iconic events in the country, the Kentucky Derby attracts visitors from all over the world. This year, the event week was taken to a new level when P. Diddy hosted a truly star-packed afterparty that celebrated Derby tradition the proper way. Held at the historic Louisville Palace Theatre, over 1000 guests came out for an evening that consisted of themed VIP rooms featuring craft cocktails and unique bites. The event finished with a private concert by Diddy and a meet and greet for select attendees. Rolls-Royce provided three vehicles for Diddy and his team for press and transportation as well as the newly redesigned Phantom VIII that stood displayed alongside notable landmark events.