Reenvisioning Luxury, Influence + the Consumer Experience

 

The MJS Groupe is a strategic brand, marketing, and consumer consultancy built for companies seeking to elevate how they are seen, experienced, and chosen. Working across luxury, lifestyle, hospitality, retail, professional services, and emerging brands, we develop calculated strategies that connect brand positioning, consumer behavior, cultural relevance, visibility, and commercial growth. Our work extends beyond traditional marketing—shaping the complete ecosystem surrounding a brand, from its identity and digital presence to strategic partnerships, experiential activations, press positioning, consumer engagement, and the moments that ultimately influence purchasing decisions.

Every engagement is intentionally tailored. Through a combination of consumer insight, creative direction, market intelligence, digital strategy, and measurable activation, we identify where opportunity exists and build the strategy required to capture it.

Whether introducing something new to the market, repositioning an established name, or preparing a brand for its next stage of growth, The MJS Groupe approaches every touchpoint with purpose.

Because today, luxury is not simply what you sell. It is how your brand is perceived, experienced, remembered—and desired.

 
 

Campaign Highlights

Michael Snell MJS Groupe Loro Piana

The Art of Wellbeing

Christy Turlington, one of the world’s most admired advocates of wellbeing, is channeling inspired wellness and together with Loro Piana has launched a one-of-a-kind ultra luxury accessory collection.

A Paired Affair

One of the joys in luxury, is the experience. Together with a small selection of VIPs, LOUIS XIII revealed their secrets to enjoyment from the brand’s history, it’s new portfolio and the magic that comes within each, perfect sip.

Dolce & Gabbana x Fiasconaro

The collaboration between the creativity of Dolce & Gabbana and the confectionery artistry of Fiasconaro results in a unique Sicilian recipe.

the Porsche studio

The first of its kind on the east coast, the Porsche Studio launches at the iconic King of Prussia Mall with great anticipation. An enthusiasts dream, this modern approach to automotive mastery involves all levels of immersive experience.

Villa d’Este Concorso d’Eleganza

Where time has stood still on the magnificent shoreline of Lago di Como for centuries, it is here where many of the world’s most rare and pristine autos gather at Villa d’Este, for the pinnacle of Concorso d’Eleganza showcases.


Michael Snell MJS Groupe Cout de la Liberte Vogue

Coût de la liberté Launches Vogue Feature & Ecom Sales

With great anticipation, Jeff Lubell’s latest creation - Coût de la Liberté launched with a huge statement. The Fall Campaign featuring Stella Maxwell received a huge profile in Vogue as they launch their Ecom platform.

Suzie turner

Suzie Turner, renowned London-based Atelier showcase a bespoke bridal experience at the Mandarin Oriental in New York City. Highlights of the designer’s process, collection, and previews of what is on the horizon.

Caroline Groves Couture The MJS Groupe

Caroline Groves Couture

Caroline Groves is a highly regarded British bespoke shoemaker and luxury artisan whose work sits at the intersection of high fashion, fine craft, and wearable art. She is best known for creating handmade, couture-level women’s shoes that are custom-designed and individually crafted for each client, blending historical techniques with contemporary elegance.

7 Design House: ‘ARIA’ aero kit

From the New York based design firm comes industry leading technology which has fused art and performance in aftermarket automotive. With a limited production run of these specially designed kits for the Maserati MC20, the ‘ARIA’ transforms vehicles with a pure and elegant design.

restaurant X

A new concept by a world-class culinary team in which they set out to assemble, script and refine a tasting menu with a rotating guest chef every two weeks. A roster packed full of Michelin Star talent; with a commendable charitable component - donating all proceeds to charity.

Hypercar Showcase MJS Groupe

Hypercar Showcase

Manhattan Motorcars curated their own Hypercar Showcase in place of the NY Auto Show which took-over several floors of their mid-town New York dealership. The week-long event ended with one huge rooftop presentation and 23 million dollars worth of cars overlooking the NYC skyline.


Michael Snell MJS Groupe Casa Ferrari

Casa Ferrari -

Hamptons

This summers’ largest event, Casa Ferrari - Hamptons comes to the East Coast in place of The Pebble Beach Concours d’Elegance. VVIPs, Influencers, and Press get a first hand look as the F8 Tribute is revealed.

Polestar MJS Groupe

Polestar - fully charged

During a curated tour and market entrance, Polestar has made its introduction into the northeast during a series of drive events, press events and partnership experiences. First stop: New York City & The Hamptons.

Michael Snell, PhD Rolls royce

Debut of the Redesigned ROlls-ROyce Ghost

Exceeding a Benchmark in Luxury Architecture with the launch of the redesigned Ghost. Featuring all-new advancements in technology, design and luxury options, the marquee brand captures the eye and minds of consumers.

Michael Snell MJS Groupe Maserati MC20

Launching mc20 & Trofeo

Following the global debut of the Maserati Trofeo collection and MC20 Super Car, the prototypes made one of their first stops on Long Island for an official press and VIP launch.


Notable Awards RECEIVED by The MJS Groupe

Communicator Award of DistinctionHonoring The Icon - Quincy Jones

Communicator Award of Distinction

Honoring The Icon - Quincy Jones

The Hermes Creative Awards     - PlatinumHonoring The Icon - Quincy Jones

The Hermes Creative Awards - Platinum

Honoring The Icon - Quincy Jones

Telly Awards MJS Groupe Dolce & Gabbana

The Telly Awards - Bronze

Dolce & Gabbana X Fiasconaro

 
The MarCom Awards - Gold Honoring The Icon - Quincy Jones

The MarCom Awards - Gold

Honoring The Icon - Quincy Jones

International Motor Press Association

Recognition of Expertise

The MarCom Awards - GoldCasa Ferrari - Hamptons

The MarCom Awards - Gold

Casa Ferrari - Hamptons

The MarCom Awards -  Platinum Rolls-Royce X Diddy at The Kentucky Derby

The MarCom Awards - Platinum

Rolls-Royce X Diddy at The Kentucky Derby


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Please Note - Due to Confidentiality, Some of Our Clients Cannot be Publicly Listed


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